A Step-by-Step Guide to Creating Brand Guidelines

Brand guidelines, sometimes referred to as brand identity guidelines, are a document that can be used to help build and identify your brand. When your company works on a new branding project or undergoes a rebrand,...

13 of the Best Hospitality Marketing Articles and Tips

Good hospitality marketing articles can be hard to find. And hospitality marketing can be notoriously difficult, so they must exist! How do you stand out from the other hotels, restaurants, or bars in your location...

Branding Packages Suck! Here’s Why

We often get asked what our branding packages look like, and how much they cost. But, we don’t offer branding packages at Canny. We never have, and we never will. Choosing your branding agency based on what is e...

How Much Does Branding Cost?

You’re here because you want us to answer "how much does branding cost?". And that’s exactly what we’re going to do. From the cost of logo design, to the price of a new website, money and project budgets have been ...

When is the Right Time to Rebrand Your Business?

When is the right time to rebrand your business? This is a question that plagues many business owners. Rebrands can be expensive, time-consuming, and there's always a chance that the end result will leave your comp...

Should I Have Separate Landing Pages for Promotions?

Perhaps you want to launch a new product, or create a new campaign for an existing one? Do you need to create a separate landing page to sell that product? Can you just add something to your existing site? If the camp...

Where Can I Find Images for My Website?

In our increasingly visual, online world, it should be no surprise that stunning visuals are part of it. If you have a website, it is vital that your imagery reflect the quality of your brand online. While the best...