The Branding Brief Template is a free template that will help you get the brief for your branding project right.
Whether you’re creating a new brand for your business, or rebranding an existing business – then The Branding Brief Template is sure to help you out.
The Branding Brief Template includes guidance on creating:
- An Overview of Your Business and Brand
- The Objectives of Your Branding Project
- Your Target Audience and Market
- The Problem You’re Facing
- Project Specific Information
- More About Your Business
- Competitor Information
- Project Timescales
- Project Budget
- Contact Information
- How the Project will Be Awarded
- Required Response
- Your Brand Strategy
- Brand Values
- Expected Branding Deliverables
- Sample Branding Campaigns
At Canny, we see a range of branding briefs. We’ve taken inspiration from the best bits of each to create The Branding Brief Template. We hope it helps!