The Content Brief Template

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The content brief template on grey background

The Content Brief Template

Over 5000 downloads

The content brief template on grey background

With our Content Brief Template here you’ll be generating interest in your brand/business in no time!

A brief like this is perfect for marketers out there looking to set tasks to others, while reassuring themselves that the path they’re taking is the right one — one that is going to benefit the company in the long run, and is, above all else, relevant.

With this Content Brief Template, we cover:

  • The Content Overview
  • Content Objectives
  • Content Details (Word Count, Keywords, Target Audience and Deadlines)
  • Competitor Analysis
  • Content Research
  • SEO Research
  • And More!

How detailed/relevant your brief is will determine the difference between sub-par content, and the content that generates leads and the right level of interest from your chosen demo/demos.

Trust us on this one, we’ve written enough content briefs to know, so we hope this template helps!

Leaf IT

They took a difficult brief and delivered a fresh new brand that pushes boundaries and arms us with what we need to grow our business and expand into new markets

Rachael

Rachael Weir

Marketing Manager

📢
NTE

The project has increased Channel Partner engagement and enhanced awareness of our services portfolio. Canny's work has been vital in supporting our strategic goals as we evolve as a company.

NTE - Emily Mason

Emily Mason

Channel Marketing Manager

The content brief template on grey background

With our Content Brief Template here you’ll be generating interest in your brand/business in no time!

A brief like this is perfect for marketers out there looking to set tasks to others, while reassuring themselves that the path they’re taking is the right one — one that is going to benefit the company in the long run, and is, above all else, relevant.

With this Content Brief Template, we cover:

  • The Content Overview
  • Content Objectives
  • Content Details (Word Count, Keywords, Target Audience and Deadlines)
  • Competitor Analysis
  • Content Research
  • SEO Research
  • And More!

How detailed/relevant your brief is will determine the difference between sub-par content, and the content that generates leads and the right level of interest from your chosen demo/demos.

Trust us on this one, we’ve written enough content briefs to know, so we hope this template helps!

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