The Video Brief Template

Over 5000 downloads

the video brief template on grey background

The Video Brief Template is a free template that will help you get the foundation for your video project right.

Whether you’re embarking on a live action, documentary, explainer, or any other type of video project – then The Video Brief Template is sure to help you out.

The Video Brief Template includes guidance on creating:

  • An Overview of Your Business
  • The Objectives of Your Video Project
  • Your Target Audience and Market
  • Specific Information About Your Video Situation
  • What Should Be Included
  • Other Videos That Fit The Bill
  • Brand Strategy / Brand Guidelines
  • Expected Video Deliverables
  • A Draft Script
  • A Draft Storyboard
  • Any Other Requirements
  • Project Timescales
  • Project Budget
  • and more!

At Canny, we see a range of video briefs. We’ve taken inspiration from the best bits of each to create The Video Brief Template. We hope it helps!

WHAT OUR CLIENTS SAY

"They get what it means to be good partner – happy to challenge when appropriate, fairly adaptable and rather fun to work with!"

Julie McGinlay

Marketing Director

"Now we are armed with what we need to help up grow our business."

Rachel Weir

Marketing Manager

the video brief template on grey background

The Video Brief Template is a free template that will help you get the foundation for your video project right.

Whether you’re embarking on a live action, documentary, explainer, or any other type of video project – then The Video Brief Template is sure to help you out.

The Video Brief Template includes guidance on creating:

  • An Overview of Your Business
  • The Objectives of Your Video Project
  • Your Target Audience and Market
  • Specific Information About Your Video Situation
  • What Should Be Included
  • Other Videos That Fit The Bill
  • Brand Strategy / Brand Guidelines
  • Expected Video Deliverables
  • A Draft Script
  • A Draft Storyboard
  • Any Other Requirements
  • Project Timescales
  • Project Budget
  • and more!

At Canny, we see a range of video briefs. We’ve taken inspiration from the best bits of each to create The Video Brief Template. We hope it helps!