Branding

Connect and communicate with your target audience by building a standout brand.

Creating brands that speak volumes

A strong brand is more than just a logo; it's a story that resonates. We make it our business to understand your business, helping you with:

  • Brand strategy: Understanding your audience and building strong foundations
  • Brand identity: Crafting a standout visual identity with logos, colours, and guidelines
  • Brand activation: Launching, rolling out, and marketing your brand effectively.

Your brand is what people remember and it all starts with your story.

Let us help you tell yours.

Why choose Canny Creative for your branding project?

Our approach combines strategic insights with creativity to build brands that last. We achieve this by:

  • Researching your industry and market space to gain thorough insights
  • Forming an unparalleled partnership to deeply understand your business
  • Utilising our proven branding process, and world-class design, refined through successful projects with international clients.

With Canny Creative, your brand will not only stand out but also connect with your audience.

Partner with Canny Creative.

canny-service-branding

Need help with your brand?

If you need help with your branding project, let’s talk!

Brand Strategy

Brand Identity

Rebranding

Brand Strategy

Brand Identity

Rebranding

The Branding Brief Template on a desk beside a cup of coffee

The Branding Brief Template

Download it now

Meet the design team

Glen Headshot

Glen Millen

Head of Design

Will S Headshot

Will Storer

Brand Designer

Our partnership process

Our proven process gets the best results.

Discovery

1

Discover

The first step in our process is to meet with you to build an understanding of your business and the scope of your project. This includes:

  • The challenges you face
  • Your needs and requirements
  • Your goals and objectives
  • How we can help you

Deep Dive

2

test Deep dive@5x

This is an in-depth session to get under the surface of your business to find out where you’ve been and where you’re going next. This includes:

  • Reviewing your brand and business growth plans
  • Market, sector, and competitor research
  • Identifying and profiling your target audience
  • Analysis of your customer journey

Strategy

3

test Strategy@5x

Here, we’ll sit down and build a strategy that supports your vision, helps you overcome your challenges, and achieve your goals. This includes:

  • Developing the strategic approach towards your project
  • Mapping the journey to ensure smooth project delivery
  • Setting the pace with key milestones and timelines to keep things on track
  • How the whole project will come together to support your business

Execution

4

test Execute@5x

With your strategic foundations in place, it’s time to deliver a successful project that connects your brand to your target audience. This includes:

  • Designing and building work that supports your goals and objectives
  • Developing a visual approach that brings consistency to your brand
  • Creating a seamless online user experience that encourages engagement
  • Attracting and engaging your audience through targeted content creation

Launch

5

test Launch@5x

Now that your project is complete, it’s time to plan and deliver an effective launch that gets eyes on your project. This includes:

  • Planning an effective launch that generates excitement and media coverage
  • Kick-starting engagement with targeted messaging to engage your audience
  • Setting up Analytics from day one to measure engagement and success
  • Collecting early feedback to quickly adapt and refine your project

Measure & Improve

6

Measure

We help you turn data into insights to identify what parts of your project worked and what areas we can revisit and improve. This includes:

  • Organising planning days for data-driven strategy refinement
  • Conducting quarterly marketing meetings for ongoing development
  • Revisiting growth goals to align with market trends
  • Continuously measuring data to optimise marketing efforts