SEO

Why chase leads when you can bring them to your doorstep? Optimised content for SEO and AI.

  • Content Marketing
  • Technical SEO
  • Analytics
Mark the Marketing Monster with his back to the viewer working on a SEO project.

SEO and content are more than tactics, they’re how your business gets found, trusted, and chosen.

When done properly, they attract the right people at the right moment, answering questions, building credibility, and creating demand long before a decision is made.

At Canny, we treat SEO and content as one system. We use data to understand demand, intent, and opportunity, then create content that earns attention, ranks consistently, and supports real business goals.

What we deliver

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Content Marketing

From keyword research to campaign development, we create content that earns attention, builds authority, and supports real lead generation.

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Technical SEO

Behind-the-scenes optimisation to improve speed, structure, and search visibility, making your site easy to find, fast to use, and built to convert.

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Data & Analytics

Clear, decision-ready reporting that turns performance data into business insight, so you can prove impact, guide investment, and plan next moves with confidence.

Our process

Three simple steps to taming the marketing monster.

Discover

We’ll work with you to get a thorough understanding of your business, who you are, the challenges you face, your vision for the future and create a plan to get you there.

Deliver

We’ll take everything we learned during discovery, combine it together with in-depth research to develop a strategy that meets your business needs, and then start delivering.

Drive

The end of your project isn't the end of our partnership. Post-launch, we can work with you to build on your strategy, work towards your KPIs, and deliver on your marketing goals.

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Is your SEO actually driving demand and leads?

Get in touch with the Canny team and let’s get your SEO performing.

Let's chat

Our work

View all work
Macdonand & Company featured image square with people talking and green gradient overlay

Macdonald & Company


Recruitment & Training
Dog sticking out of postage box.

McKinna Plant Labs


Consumer & Lifestyle
Learning Journals website hero design presented on an iPad like device

Learning Journals


IT & Software
View all work
5 Star Google Rating

Kind words from clients?

We’ve got loads of them!

International Hospital Federation

“Canny understood the need to work like an extension of the team and reduced stress delivering a major transformational project. They’ve helped us take a big step forward in building our profile.”


International Hospital Federation

Katherine Bennett

Senior Communications Manager

International Hospital Federation

Macdonald & Company

“They took our disjointed branding and turned it into a strong, professional showpiece for our global consultancy. The rebranding success led to us appointing Canny to relaunch our website, further cementing our new look and taking on a complicated integration project with ease.”


Macdonald & Company

Chanelle Alhinai

Marketing Manager

Macdonald & Company

Leaf

“They took a difficult brief and delivered a fresh new brand that pushes boundaries and arms us with what we need to grow our business and expand into new markets.”


Leaf

Rachael Weir

Marketing Manager

Leaf

NTE

“The project has increased Channel Partner engagement and enhanced awareness of our services portfolio. Canny’s work has been vital in supporting our strategic goals as we evolve as a company.”


NTE

Emily Mason

Channel Marketing Manager

NTE

JBA

“The team at Canny have been great to work with. Right from the start of our rebrand the team got their heads round our business and what we were trying to achieve. We are delighted with the brand identity they created and the strategy they are now helping us with to get our message out…


JBA

Chris Finnemore

Managing Director

JBA

Keytag

“Canny Creative helped us to establish the brand strategy, identity, and website for Keytag. Their collaborative approach has given us a solid foundation for growth, delivering work that aligns perfectly to our initial brief. They’ve been flexible throughout the process and have been a great partner, being proactive in their suggestions, and bringing fresh ideas…


Keytag

Brendan Kearney

Founder and Managing Director

Keytag

Khibraty

“Canny Creative is one of the best agencies out there, results of work is just great, timely, neat…responsive team and attentive to details with the best experts’ advice, so exited to share what Canny did for our company from branding to website, I can’t recommend Canny Creative enough”


Khibraty

Caroline Ayoub

Director

Khibraty

Kyte IT

“We really enjoyed our time working with Canny. The branding represents a milestone in our company’s journey and we’re glad we chose Canny to help us achieve this.”


Kyte IT

James Howard

Managing Director

Kyte IT

Lulu Animation

Canny were instrumental in bringing the Lulu Animation brand to life, the branding process was seamless, resulting in a fantastic brand we adore and a beautifully designed, functional website. We couldn’t be happier with the outcome!


Lulu Animation

Davey Miller

Creative Director

Lulu Animation

Power 365

“Working with Canny on our rebrand and website has been transformative for Power 365. From the outset, the team took the time to understand who we are and where we’re heading, translating that into a bold new identity that feels both confident, modern and authentic. The process was collaborative throughout. Our new website not only…


Power 365

Tess Brook

Marketing Lead

Power 365

Health Matters

“Canny Creative have been absolutely incredible to work with on the re-brand and relaunch of our website. They are super creative and we had full trust in them throughout the process. We will be working with them in the near future. Thanks a million Canny.”


Health Matters

Rabia Bagurai

Group Marketing Manager

Health Matters

Blyth Star

“The time and effort that the team at Canny put into getting to know and understand Blyth Star really shows in the end products that they delivered. They took our organisation, in all its complexity, and translated it so beautifully into a look and feel which is representative of who we are and what we…


Blyth Star

Leanne Tweddle

Philanthropy and Marketing Manager

Blyth Star

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So, why choose Canny?

At Canny we don’t just string words together that sound clever, we craft website content that not only attracts visitors, but truly resonates with your target audience to drive meaningful engagement and conversions.

Audience Insight

We take the time to understand your audience and create content that speaks directly to their needs, intent, and search behaviour.

Strategic Alignment

We collaborate closely with you to make sure every piece of content aligns with your brand voice, messaging, and commercial goals.

Proven Process

Our SEO and content process has been tried, tested, and continually refined through real-world projects. We combine strategic insight and best-practice to create content that performs.

No matter your sector or your budget, our process and approach to our work never changes.

We’ve been turning visitors into customers since 2015. SEO is the foundation stone of our own business strategy - honestly! We’re living proof of the concept.

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Got questions?

We’ve got the answers.

Do you write content for AI and search engines?

Myth-busting time - following best practices for good SEO will also benefit you when it comes to AI. One solution, double the impact.

How often should we publish?

Quality over quantity is key here. One or two carefully researched and cleverly written articles or resources per month that benefit your audience by either teaching them something or providing insights could do a lot more for your website than 5-10 short form blog posts about your company’s latest fun run.

Do you handle keyword research?

Absolutely! We use industry-leading software tools such as AHREFs to support all of our content production and strategy development.

Can you repurpose our existing content?

Sure. We can perform a full SEO audit of your site to find out where there could be room for improvement - or any missed opportunities.

How long until results show?

The search engine bots generally ‘crawl’ a website for its keyword content every two weeks, so you could start to see uplifts in your web traffic pretty quick, but we generally recommend monitoring your results over the course of 6 months to see how the content ‘beds in’.

Not ready to chat?

Download our free Content Brief Template to start shaping your content plan.

The content brief template on grey background