Aiding a care home company in areas that truly matter.
Dovehaven is a family run care business, providing residential, nursing and dementia care in homes — a ‘home from home’ that needed a partner to bring a disjointed online presence together.
They had many elements already at hand, but struggled to bring it all together. We approached this project with open ears, and ideas that would bring-together a consistent identity, connecting web, communications and ease-of-use (the latter being the most important).
We took Dovehaven’s guidelines and adapted it, placing emphasis on the user journey and how simple/tough it was to navigate from page to page.
The internal internet system we gave them helped tenfold when it comes to how they organise and upload content to the site.
We also improved on the colours, making the site feel a lot more modern and inviting. The use of a navy blue offset nicely with the mustard-like yellow. Combining these colours created a royal feel in line with the brands already established logo.
Like many of our other clients, the relationship we have with Dovehaven continues to this day. Whenever they need assets or something printing — be it brochures or flyers — we’ve got them covered.