Power 365

Power 365’s old logo had strong links to the Microsoft brand identity, but it felt dated and inconsistent with their ambitions. We refined the design, keeping the power symbol but transforming it into something more modern, with an orange gradient that flows in on itself. 

The bold gradient forms aren’t just decorative, they anchor the brand with energy and warmth, while its flowing, continuous forms symbolise transformation in motion. These shapes represent the way Power 365 connects people, processes, and technology into seamless solutions.

Bright, distinctive, and far from typical blue-and-grey technology branding, the shapes bring momentum and personality to every brand touchpoint. We extended the system with rich colour variations to distinguish different services while keeping the overall identity cohesive.

Clear guidelines now define every visual element, from typography and colour usage to shape usage and patterns. This will keep the Power 365 brand consistent, recognisable, and full of personality across every channel.

The new website design stripped away the corporate sameness. It is clean, intuitive, and focused on guiding users to what matters. 

Services and solutions take centre stage, supported by clear, benefit-led messaging that positions Power 365 as a trusted expert. Strategic calls to action encourage contact, while carefully chosen visuals reinforce the brand’s confident personality.

The site is built for engagement, with intuitive navigation, clear service pathways, and contact points at every stage. Filterable case studies showcase cross-industry expertise without overwhelming users. Subtle animations and scroll effects add depth, creating a smooth, trustworthy experience on any device.

The result is a site that works as hard as the Power 365 team, turning interest into conversations and conversations into long-term partnerships.