The TV Agency

The TV Agency

Switching a media agency on to the power of content marketing.

location:

Newcastle, UK

client type:

SME

project type:

Content

the targeted content strategy that we implemented for The TV Agency increased monthly website visitor and resulted in a 300% increase in lead generation.

the challenge

The TV Agency create, plan and execute TV advertising campaigns fora range of different companies based in both the UK and overseas.

Before introducing their new content strategy, The TV Agency had been struggling to generate organic traffic and consistent lead flow through their website. They brought Canny in to help them change that.

our approach

The TV Agency had been creating some excellent content that was in need of a refresh. That’s where we started, by strategically optimising and updating content that was ranking in low positions.

The next step was to research, create, and deliver a content strategy that added new evergreen content to their website, and helped build lead flow.

Keyword Visibility

500 +700

Over a 3 month period we increased ranking search terms from 500 to 1200 visible terms.

300%

increase in lead flow.

200%

rise in search visibility.

50%

increase in lead conversion.

need help with your branding, web or content? let's talk.