Recruitment & Training

Your company shapes careers and builds teams.
But is your brand attracting the right people?

In recruitment and training, growth comes from genuine connection, built on clear communication, earned trust, and branding that truly reflects the value of your services.

If your brand feels dated or your website adds friction, you risk losing credibility with would-be clients before the conversation even begins.

We help recruitment and training companies create brands that attract, websites that convert, and content that turns interest into engagement.

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Are you ready to level up?

Who we help

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Finding the right talent is only half the battle; you also need to be seen as the right partner for your clients. We build recruitment brands that communicate with confidence and clarity, intuitive, conversion-focused websites and develop optimised content that tells your story. A triple threat to help you attract top-class talent and clients and position your agency as the go-to expert in your sector.

Book icon on a purple background

Your content needs to teach, but your brand needs to connect. We help training companies communicate their value clearly, using sleek design, and messaging that engages across diverse learner groups. From online course providers to corporate trainers, we create brands, websites, and content strategies that highlight your authority and boost enrolment.

Icon of ladder on a purple background

You’re helping people take the first, or next, step in their careers - it’s a bold move, which is why we work with apprenticeship and skills providers to create brands that feel supportive, modern, and credible. From websites that guide learners with ease, to messaging that connects with both individuals and employers, we make your offer clear, compelling, and easy to act on.

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In executive search, reputation is everything for you and your candidates. We help firms build refined, professional brands that instil trust from the first interaction. Through focused messaging, elegant websites, and thoughtful content, we position you as a discreet, capable partner who understands both people and performance.

Team with up arrows icon on a purple background

Not all training happens externally. In-house learning and development teams face the same challenges when it comes to engagement and adoption. We help these teams position their programmes as essential. By building internal portals people actually want to use, we create brand identities that feel as considered as your external comms.

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You've built a tool to make hiring or training smarter and now it needs to be understood. We help EdTech and RecTech providers turn complex platforms into intuitive experiences through sharp UX, confident positioning, and content that connects features to real-world outcomes. Whether you're pre-launch or scaling fast, we help you stand out in a crowded market.

Recruitment Agencies
Magnifying glass with person icon on a purple background

Finding the right talent is only half the battle; you also need to be seen as the right partner for your clients. We build recruitment brands that communicate with confidence and clarity, intuitive, conversion-focused websites and develop optimised content that tells your story. A triple threat to help you attract top-class talent and clients and position your agency as the go-to expert in your sector.

Training Providers
Book icon on a purple background

Your content needs to teach, but your brand needs to connect. We help training companies communicate their value clearly, using sleek design, and messaging that engages across diverse learner groups. From online course providers to corporate trainers, we create brands, websites, and content strategies that highlight your authority and boost enrolment.

Apprenticeships & Skills Providers
Icon of ladder on a purple background

You’re helping people take the first, or next, step in their careers - it’s a bold move, which is why we work with apprenticeship and skills providers to create brands that feel supportive, modern, and credible. From websites that guide learners with ease, to messaging that connects with both individuals and employers, we make your offer clear, compelling, and easy to act on.

Executive Search Firms
Crosshair with person icon on a purple background

In executive search, reputation is everything for you and your candidates. We help firms build refined, professional brands that instil trust from the first interaction. Through focused messaging, elegant websites, and thoughtful content, we position you as a discreet, capable partner who understands both people and performance.

L&D Teams
Team with up arrows icon on a purple background

Not all training happens externally. In-house learning and development teams face the same challenges when it comes to engagement and adoption. We help these teams position their programmes as essential. By building internal portals people actually want to use, we create brand identities that feel as considered as your external comms.

EdTech & RecTech Platforms
Icon of 9 grid square with education cap and briefcase on a purple background

You've built a tool to make hiring or training smarter and now it needs to be understood. We help EdTech and RecTech providers turn complex platforms into intuitive experiences through sharp UX, confident positioning, and content that connects features to real-world outcomes. Whether you're pre-launch or scaling fast, we help you stand out in a crowded market.

We’re a trusted partner to Recruitment & Training companies worldwide

What we do

  • Branding

    Your value is unique, your brand should reflect that…

    The recruitment and training space is full of sameness. Generic logos, overused messaging and ultimately, forgettable brands. We dig deep into what makes you different, and build bold, strategic brand identities that reflect your purpose and position you as a trusted, professional partner.

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  • Websites

    People won’t stick around if your website doesn’t guide them…

    Your website should work as hard as you do, bringing in the right people and moving them toward action. From the first click, it needs to be fast and focused on your goals. We design high-performing sites that make the journey from discovery to conversion seamless. By removing friction and confusion, we create clear paths that turn interest into impact.

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  • SEO

    You’ve got expertise, let’s make sure your audience sees it…

    Your content should do more than inform, it should connect, guide, convert, and tell your brand’s story, all at the same time. From creating blog posts to lead magnets and SEO-driven landing pages, we write with purpose. Our aim is to help your audience solve problems, build trust, and take the next step.

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Ready to tame your marketing monster?

Good, so are we!

Let's chat, we don't bite

Our Work

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Macdonald & Company


Recruitment & Training
1-ablely

Ablely


Recruitment & Training
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Access Planit


IT & Software
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  • Have you got a project in mind?

    Use our handy calculator tool to find out if your budget meets your brief.

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So, why choose Canny?

Partnership Over Profit

We don’t just take on projects, we build lasting partnerships with recruitment and training companies that want to grow.

By understanding your world inside out, we help shape brands, websites, and content that attract the right people and drive engagement.

Everything In-House

Branding. Development. SEO. All under one roof.

Our in-house team works side by side to help recruitment and training companies build brands and websites that attract and engage the right people. With everyone aligned from day one, your project runs smoother and delivers stronger results.

Industry Insight

We know know what drives results in recruitment and training.

Whether you’re placing talent, delivering learning programmes, or building L&D platforms, we bring insights that help you connect, convert, and grow.

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Kind words from clients?

We’ve got loads of them!

International Hospital Federation

“Canny understood the need to work like an extension of the team and reduced stress delivering a major transformational project. They’ve helped us take a big step forward in building our profile.”


International Hospital Federation

Katherine Bennett

Senior Communications Manager

International Hospital Federation

Macdonald & Company

“They took our disjointed branding and turned it into a strong, professional showpiece for our global consultancy. The rebranding success led to us appointing Canny to relaunch our website, further cementing our new look and taking on a complicated integration project with ease.”


Macdonald & Company

Chanelle Alhinai

Marketing Manager

Macdonald & Company

Leaf

“They took a difficult brief and delivered a fresh new brand that pushes boundaries and arms us with what we need to grow our business and expand into new markets.”


Leaf

Rachael Weir

Marketing Manager

Leaf

NTE

“The project has increased Channel Partner engagement and enhanced awareness of our services portfolio. Canny’s work has been vital in supporting our strategic goals as we evolve as a company.”


NTE

Emily Mason

Channel Marketing Manager

NTE

JBA

“The team at Canny have been great to work with. Right from the start of our rebrand the team got their heads round our business and what we were trying to achieve. We are delighted with the brand identity they created and the strategy they are now helping us with to get our message out…


JBA

Chris Finnemore

Managing Director

JBA

Keytag

“Canny Creative helped us to establish the brand strategy, identity, and website for Keytag. Their collaborative approach has given us a solid foundation for growth, delivering work that aligns perfectly to our initial brief. They’ve been flexible throughout the process and have been a great partner, being proactive in their suggestions, and bringing fresh ideas…


Keytag

Brendan Kearney

Founder and Managing Director

Keytag

Khibraty

“Canny Creative is one of the best agencies out there, results of work is just great, timely, neat…responsive team and attentive to details with the best experts’ advice, so exited to share what Canny did for our company from branding to website, I can’t recommend Canny Creative enough”


Khibraty

Caroline Ayoub

Director

Khibraty

Kyte IT

“We really enjoyed our time working with Canny. The branding represents a milestone in our company’s journey and we’re glad we chose Canny to help us achieve this.”


Kyte IT

James Howard

Managing Director

Kyte IT

Lulu Animation

Canny were instrumental in bringing the Lulu Animation brand to life, the branding process was seamless, resulting in a fantastic brand we adore and a beautifully designed, functional website. We couldn’t be happier with the outcome!


Lulu Animation

Davey Miller

Creative Director

Lulu Animation

Power 365

“Working with Canny on our rebrand and website has been transformative for Power 365. From the outset, the team took the time to understand who we are and where we’re heading, translating that into a bold new identity that feels both confident, modern and authentic. The process was collaborative throughout. Our new website not only…


Power 365

Tess Brook

Marketing Lead

Power 365

Health Matters

“Canny Creative have been absolutely incredible to work with on the re-brand and relaunch of our website. They are super creative and we had full trust in them throughout the process. We will be working with them in the near future. Thanks a million Canny.”


Health Matters

Rabia Bagurai

Group Marketing Manager

Health Matters

Blyth Star

“The time and effort that the team at Canny put into getting to know and understand Blyth Star really shows in the end products that they delivered. They took our organisation, in all its complexity, and translated it so beautifully into a look and feel which is representative of who we are and what we…


Blyth Star

Leanne Tweddle

Philanthropy and Marketing Manager

Blyth Star

Our process

Three simple steps to taming the marketing monster.

Discover

We’ll work with you to get a thorough understanding of your business, who you are, the challenges you face, your vision for the future and create a plan to get you there.

Deliver

We’ll take everything we learned during discovery, combine it together with in-depth research to develop a strategy that meets your business needs, and then start delivering.

Drive

The end of your project isn't the end of our partnership. Post-launch, we can work with you to build on your strategy, work towards your KPIs, and deliver on your marketing goals.

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Your marketing doesn’t have to be a monster.

Let us help you.

Got questions?

We’ve got the answers

What makes Canny a true partner rather than just a service provider?

At Canny, we build long-term partnerships, not just deliver services. We fully immerse ourselves in your business, from in-person visits to speaking with your customers, making sure we understand your goals and challenges from every angle.

How long does it typically take to complete a project with Canny?

Branding and website projects typically take around 16 weeks. Content and SEO services are ongoing to deliver sustained, long-term results.

What is Canny's pricing model, and how is value ensured?

We provide a Project Calculator for cost estimates, and our pricing is transparent, making sure you know exactly what you're paying for. Content and SEO are priced on a sliding scale based on your needs.

How does Canny tailor its approach to recruitment and training brands?

We begin with a Deep Dive to understand your positioning, whether it's candidate placement, learner engagement, or internal L&D. We then use audience research and competitor analysis to shape messaging and design that meet the expectations of your market.

What ongoing support does Canny offer after project completion?

We offer a range of ongoing support options including; hosting, retainers, and fully managed services. Our flexible options allow you to choose how involved we stay after project completion.

How does Canny use data and analytics to measure success?

We benchmark key metrics at the start of your project, monitor performance, and conduct a full review three months post-launch. As part of our ongoing partnership, we produce quarterly reports that clearly outline our progress.

Can Canny help with ongoing content creation and SEO?

Absolutely. We offer ongoing content creation and SEO services, which can be bundled with broader support as your business evolves.